Wistia Learning Center (Result Page 19)

5 Types of Video Series Your Business Can Make Today

Get inspired by these examples and choose a show format that will work best for your business.

How to Measure Brand Affinity: Beginner, Intermediate, and Advanced Metrics

Here are the metrics you should track when measuring brand affinity, plus how to access the right data.

5 Inspiring Use Cases for Video at Your Business

We spend a lot of time thinking about how people can improve their businesses with video. To our delight, we’ve ...

Why Long-Form Content Builds Brands Better Than Snackable Content

Find out why more and more businesses are investing in creating binge-worthy video content to help build their brands.

Why Your Next Product Line Should be Binge-Worthy Content

Find out why content is the most scalable, low-risk, high-reward investment your business can make.

Why Existing Brand-Building Strategies Aren’t Working

Brand dictates what we buy and recommend to peers, but most of today's current strategies fall flat—here's why.

Get to Know Our New Brand-Building Features

Watch a replay of our deep dive into Wistia’s newest features specifically designed to amplify your brand affinity-building efforts.

Introducing Brand Affinity Marketing: The Best Way to Build a Brand People Love

Start marketing to your audience in a way that actually resonates with them on a deep, personal level.

Meet The New Wistia: We've Got Fresh Features and Improved Plans

We're going all-in on Brand Affinity Marketing. Learn how these new features can help you grow your business and brand.

Finding Your Inner Talk Show Host: An Interview with Chris Savage

We chatted with Wistia's CEO, Chris Savage, to find out what it takes to become a great talk show host.

Why We’re Giving All New Parents 16 Weeks of Paid Leave

Hear from our co-founder, Brendan Schwartz, about why we're making our parental leave policy more generous and inclusive.

Tips for Crafting a Late-Night Style Talk Show for Your Business

Use these eight tips for structuring your next talk show to keep viewers coming back for more.

How a Craft Beverage Software Company Benefits from Video and Wistia Channels

Learn how Orchestra Software is using Wistia Channels to display their most valuable video assets to customers and prospects.

The Road Map to Becoming a More Video-Focused Brand

Looking to make a long-lasting impression on the world? Video is your ticket to building a memorable, engaging brand.

Building the "Brandwagon" Set: An Interview with Chris Lavigne

Get the behind the scenes scoop on how we built a brand new studio for our latest video series, Brandwagon.

How to Start Generating Leads with Video

Trying to grow your email list or generate leads for your sales team? Video and Turnstile can help.

9 Cold Opens in TV and Film—And What Your Next Video Series Can Learn From Them

Find out how you can pique curiosity, create suspense, and escalate tension all with a crafty and creative cold open.

What We Can Learn from Streaming Services About Audience Viewing Behavior

Marketers should take a page from Netflix’s book when it comes to capturing and holding the attention of their audiences.

How We Created a Sub-Brand for "Brandwagon" (And Why Your Next Video Series Needs One)

Find out how we crafted the "Brandwagon" sub-brand, what went into the creative process, and why sub-brands are so important.

Learning from Popular Television: 5 Key Story Structure Elements

Incorporate these storytelling components into your next binge-worthy video series and craft a story that stands the test of time.

The Case for Creativity in Marketing, Backed by Neuroscience

How do you captivate your audience’s attention and keep them emotionally invested? Science says you should create novel marketing experiences.

What We Learned from Shooting the Trailer for "Brandwagon" Before We Made the Series

Keep these four simple lessons in mind the next time you make a trailer for a video series.

Understanding the Basics of Binge-Worthy Content

Find out what all the buzz is about. Learn why businesses are investing in this type of entertaining video content.

7 Examples That Show the Best of Long-Form Video

From an entertaining video series to an emotional one-off documentary, these companies live and breathe their values through video.